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Baileys Irish Cream

Baileys origin story is cream of Irish Times Books in 2017

In general, liqueurs are sweetened spirits with

Martin Doyle
Martin Doyle

various flavors, oils, and extracts. Rum, whiskey, brandy and other liquors can serve as a base spirit for liqueurs. Liqueur alcohol content can range from a low 15 percent (30 proof) to 55 percent (110 proof), so potency is not a distinguishing factor.

Our ancestors referred to liqueurs as cordials, and they were often used medicinally.
Liqueurs can range greatly, from coffee to almond to orange flavors.

There are also cream liqueurs which have cream added, and créme liqueurs which are much sweeter likened to a potent syrup. Grand Marnier® is a delicious example of an orange liqueur which is an ingredient in classic cocktails such as tequila sunrise and makes a flavorful addition to many recipes.

‘That shit will never sell’: Baileys Irish Cream creator on how new brands can avoid failure

Most new product developments fail miserably. Over 95% of new products, each one carefully considered, logically developed, lovingly designed and meticulously researched, nosedive in expensive flames. ……Read More

 

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